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The Dynamics of Mass Communication : Media in the Digital Age

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Well-known for its balanced approach to media industries and professions, "Dynamics of Mass Communication" offers a lively, thorough, and objective introduction for mass communication majors and nonmajors alike. This new edition embraces the digital age and brings students up-to-date on the latest developments in mass communication - from the emerging role of cell phones and iPods in the mass media mix to the growing impact of blogs on the practice of journalism.

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Availability

B0900132

659.3.001 DOM d

Archivelago Indonesia Marine Library - Perpustakaan Kementerian Kelautan dan Perikanan

Available

Detail Information

Series Title

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Call Number

659.3.001 DOM d

Publisher

Boston : McGraw-Hill., 2007

Collation

xxii, 439 [18] hlm.: ilus.; 28 cm.

Language

Indonesia

ISBN/ISSN

ISBN 9780073126678

Classification

659.3.001

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

KOMUNIKASI MASSA

Specific Detail Info

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Statement of Responsibility

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