Basic marketing

RECORD DETAIL

Collection Location	Politeknik Kelautan dan Perikanan Sidoarjo
Edition	Tenth Edition
Call Number	658.8 McC b
ISBN/ISSN	0-256-08398-3
Author(s)	McCarthy, E. Jerome Perreault, William D
Subject(s)	pemasaran Pengemasan Manajemen pemasaran packaging Merek Marketing -- Management Branding Trademark
Classification	658.8
Series Title
GMD	Text
Language	English
Publisher
Publishing Year	1990
Publishing Place	Boston
Collation	xviii, 734 p.; 26 cm
Abstract/Notes
Specific Detail Info
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