Consumer behaviour: implication for marketing strategy

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Collection Location	Politeknik Kelautan dan Perikanan Sidoarjo
Edition	3rd Edition
Call Number	658.834 2 HAW c
ISBN/ISSN	0-256-03414-1
Author(s)	Hawkins, Del I. Best, Roger J. Coney, Kenneth A.
Subject(s)	Economy Marketing -- Strategy Consumer Behaviour
Classification	658.834 2
Series Title
GMD	Text
Language	English
Publisher	Business Publication, Inc.
Publishing Year	1986
Publishing Place	Plano
Collation	xiv, 740 hlm.; 23,5 cm
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