Managerial economics and business strategy

RECORD DETAIL

Collection Location	Sekolah Tinggi Perikanan Jakarta
Edition
Call Number	334 BAY m
ISBN/ISSN	9780071267441
Author(s)	Baye, Michael R.
Subject(s)	Ekonomi Bisnis
Classification
Series Title
GMD	Text
Language	English
Publisher	Mc Graw Hill Companies
Publishing Year	2010
Publishing Place	Singapore
Collation	xxxii, 621 hlm.
Abstract/Notes	This book contain about : the fundamentals of managerial economics, market forces: demand and suply, quantitative demand analysis, the theory of individual behaviour, the production process and costs, the organization of the firm, the nature of industry, managing in competitive, monopolistic, and monopolistically competitive markets, basic oligopoly models, game theory: inside oligopoly, pricing strategies for firms with market power, the economics of information, advanced topics in business strategy, a manager's guide to government in the marketplace, challenges at time warner.
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